8 edition of Marketing with Student CD-ROM and PowerWeb found in the catalog.
July 2, 2002
Written in English
|The Physical Object|
|Number of Pages||768|
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Other marketing themes integrated throughout the text include critical and current themes such as global marketing, customer relationship management, small business and entrepreneurship.
This edition features a completely new design, a new Student CD-ROM, a revised supplements package and an interactive web page/5(5). Marketing W/Student CD-ROM and PowerWeb by Michael J Etzel () Mass Market Paperback – January 1, out of 5 stars 5 ratings See all 10 formats and editions Hide other formats and editions/5(5).
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Etzel, Bruce J. Walker, William J Stanton, Michael Etzel, Bruce Walker, William Stanton; 2 editions; First published in ; Subjects: Sales & marketing, Business / Economics / Finance, Business & Economics, Coursepacks, Business/Economics, Marketing - General, Business & Economics / Marketing / General.
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Marketing W/Student CD-ROM and PowerWeb: : Etzel, Michael J, Walker, Bruce J, Stanton, William J: Libros en idiomas extranjeros5/5(3). This work offers a thorough integration of the latest marketing themes, topics and examples, to focus on management decision-making in marketing, and provide integrated coverage of special topics such as technology, ethics, international perspectives, relationship marketing and services.
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